AntiAntiSpec »
We’ve all been there. We visit a site like CrowdSpring and see a contest running for $400 with hundreds of entries—some of which are actually pretty damn good. We break into a cold sweat. Is this the value of our work? Has design been commoditized to the point where freelance designers and agencies can no longer make an honest living designing?
The answer, of course, is no. My goal here is not to say spec or contest work is good, I simply want to illustrate why it isn’t evil. Below are some of my views on spec work with anecdotes from my experience as an agency partner, a freelancer, and a customer.
