Thursday, September 24th

We spent a generation believing certain parts of our business needed to be scarce and that advertising and other interruption should be abundant … This is an uncomfortable flip to make, because the stuff you’ve been charging for feels like it should be charged for, and the new scarcity is often difficult to find. But, especially in the digital world, this is happening, and faster than ever.

Seth Godin nails the free revolution in Flipping abundance and scarcity.

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